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How to find your passion and build innovative startup

To be capable of staying focused and motivated during walking along the rocky and precarious startup path, entrepreneurs must be absolutely passionate about what they do and keep this passion alive. The most important thing successful entrepreneurs have in common is the contagious enthusiasm and passion about their businesses.

Why passion is important in business? Being passionate about something and working on this significant idea turning it into a matter of a great value is everything that a business-minded person would want. Passionate people allow themselves to dream bigger, to understand better their niche, to use their creativity in order to innovate and to be bolder when it comes to taking risks. Passion is what awakens the curiosity and successful entrepreneurs are known for their ability to build their businesses driven by an extraordinary vision and inquisitiveness. When entrepreneurs create their businesses they must get in touch with their inner voice and awaken their curiosity in order to create and innovate.

There are people who seem to know what their passion is since early childhood and people who continue to wander even though they are in a search for it for years. The truth is that everyone has their passion and must work on discovering and embracing it.

The biggest reason for startups to fail is the lack of motivation and unwillingness to jump over barriers of problems and obstacles. When your actions are driven by passion, you will never give up on your way to achieving what you truly believe in and what you know is worth fighting for.

How you can find your passion and turn it into successful business? Here are some tips and ideas to help you on your way to discovering it.

Find what you are fascinated about and choose your niche

Entering the entrepreneurial world with the idea of simply becoming rich will not lead you to success, because startup ventures are growing driven by ideas, hard work and passion for many years before they become profitable and ultimately successful. So choose your niche by following your passion, not following the money. If you are passionate enough for what you do, the money will come.

Whatever your niche is, don’t forget to combine your vision with the opportunities of the technology revolution. Tech is changing the world and has so much to give to any type of business, in any stage and from any background.

Know how you can bring value

Innovation means creating something unseen, exceptional and unique which also brings value and is able to eliminate or constructively improve the existing similar product or service. There isn’t simply a connection between innovation and value – one is a part of the other. So, in order to become an innovator, every entrepreneur must know how to bring value to their idea.

Your passion might be concentrated to specific niche but as a real entrepreneur you must be flexible in your vision and entirely understand the fast-changing business world. Know how you can bring value, which is the number one thing which can advance your newly created product, turn it into evident innovation and outrun the competition. Plan the short-term action course of your startup and have a clear overview of the future. You cannot completely predict the future, but you can create a plan to change it and create it.

Know your greater purpose

We explained what true innovation is with the idea to motivate entrepreneurs find their better understanding on how they will change the world and bring the greater value not only to the customers but also to the whole society in general. The most successful entrepreneurs had and have major visions, because they create products and services which bring value to vast amount of people. Find your passion by discovering your purpose and you will never have to question your work as an entrepreneur.

Have you found your passion? How did you do it? Was it hard or you have always known that this is your passion?

─ December 3, 2014