Creative Fundraising Tip for Startups

This piece was derived from Michael Seibel’s talk at Startup Istanbul 2014.

People don’t quite understand that speed when it comes to fundraising is extremely important. When you have meetings with investors you want them to be scheduled as tightly as possible. The biggest mistake we see people make is doing this investment meetings serially. I will take one next week. I’ll take one the week after. Investors move because they have a fear of missing out. FOMO. If you’re not creating the fear of missing out.If you’re talking to them one at a time the last thing you want is to have growth. Having growth is like the solution to every single problem. The more you’re growing the more investors can invest time finding you as opposed to the other way around.  ]]>

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