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Guy Kawasaki: 12 Lessons from Steve Jobs

Guy Kawasaki is one of the most inspiring people, who have not only the experience of working with some of the greatest minds of our times, but also have the inspiration to share with the world all the things he had learned from these extraordinary times. During his TEDxUCSD Talk, Guy Kawasaki shares with us twelve lessons that he had learned from Steve Jobs, which are as follows:

  1. “Experts” are usually clueless.
  2. Customers cannot tell you what they want.
  3. The action is on the next curve.
  4. Biggest challenges beget the best work.
  5. Design counts.
  6. Use big graphics ad big fonts.
  7. Changing your mind is a sign of intelligence.
  8. Value is not equal to price.
  9. A players hire A+ players.
  10. Real CEOs demo.
  11. Real entrepreneurs ship.
  12. Marketing = unique value.

Bonus: Some things need to be believed to be seen.

To find out more, watch the video below. And don’t forget to leave your comment in the comment section!

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─ February 9, 2016