Crash Course in Enterprise B2B Sales
#enterprisesales #kendsummers #b2b #sales #crashcourse
This popular Crash Course in B2B Sales has been delivered to 80+ venues around the world over the past 11 years, including universities, startups accelerators, economic development organizations and investment consortia. The aim to provide entrepreneurs starting a new venture and business school graduates entering a new sales profession with practical knowledge of B2B sales -- how to target enterprise sales opportunities, manage a sales process, acquire customers and generate revenue. Basically, how to survive and grow from year 0 to 5.
The highly-compressed 1-hour session combines lecture and anecdotal evidence from real-world sales situations. Included are essential sales concepts and the "tools and mechanics" required for sales focus and efficiency, as well as more subtle human aspects of selling, with an emphasis on how to overcome bias, build consensus, and proven techniques for getting started with new customers.
About Startup Istanbul
Startup Istanbul is the leading startup event which brings together founders, investors and executives in the region. It's a gathering of the leading startups, internet companies, business angels and venture capitalists from Asia and Europe.
Istanbul is the perfect setting for a tech conference for Digital Minded Companies, Ventures and Startups with global ambitions in the region. This event is made of networking. Hours of networking with best founders, executives, entrepreneurs and investors all around the region.
Check out more Startup Istanbul videos on https://bit.ly/2KvJlTa
More about Startup Istanbul: https://startupistanbul.com/
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