The Art of the Pitch - Don't Number 2: Be a 1 Pitch Pony

Being a 1 pitch pony is having the same exact pitch for every audience and this is something you don’t want to do. It’s important to tailor your pitch to perfectly suit the audience that would listen to it. If you’re pitching to just investors, you need an investor pitch. If you are pitching to customers, your pitch should be very different.

This is a common mistake made by startups teams. While investors care and want to know about your team, traction, and market, customers would only care about the pain and problem being solved.
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