BlaBlaCar' Success Story: Trust

The Co-Founder of Blablacar, Nicolas Brusson will be on Startup Istanbul. Get Your Early Bird Tickets.

BlablaCar is a web-based community which connects drivers with empty seats to paying passengers, founded by Frederic Mazzella and Nicolas Brusson. It has become the most active car sharing community  in Europe. BlablaCar launched its service in 2009, and made the actual take off in 2010.
The service was born in France firstly, then, it moved to other European countries. BlaBlaCar has over 6 million members and claims a million active monthly users.  The company has built its community on trust between people that shared something: a geographical location, a territory..etc. It was an important hint to gain success on this kind of operation. Let’s look at what the founders says about trust:

”Where there is trust, there can be collaboration. There can be value.”
”What our study shows is that past recorded transactions are a trusted proxy for a relationship.”
”Being able to create trust is a game changer for society.”
”Trustman is the symbol of new collaborative attitudes and the positive impacts of which have only just begun to be felt.”

You can watch Nicolas Brusson’s talk on LeWeb London 2013 stage.

Do you want to listen and meet with Nicolas Brusson in Istanbul? Join us then, on 30th of September.

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